“ Online petitions, used by good online organizers, are great. Example: At MoveOn, 10 local citizens often show up at a member of Congress’s office to do a media event holding them accountable on some issue. 10 citizens alone are not usually newsworthy. 10 local citizens delivering petitions on behalf of 3000 local citizens — newsworthy. It works over and over. And media stories are a great form of pressure. ”
Open Left:: Profiles in Bad Online Organizing: Part 1 (DSCC)