“ In the last year, hundreds of companies have decided that social networks are the hot thing and must be incorporated into everything. I’m often told that social networks are the future of the sociable Internet. Guess what? They were the cornerstone of the Internet, always. What is different is that we’ve tried to mechanically organize them, to formalize them. Doing so did not make social networks suddenly appear; formalization meant that they became less serious, more game-like. All other Internet social networks are embedded into another set of practices, not seeking an application to validate their existence. ”

“Autistic Social Software” :: Supernova 2004